What you need to know
- Google announces its latest sustainability features to fight climate change.
- Google is introducing new features in Search and Maps to help consumers make more sustainable choices.
- Many of these features are rolling out globally starting October 6, with others arriving in the coming weeks or months.
During the Sustainable with Google event on Wednesday, Alphabet CEO Sundar Pichai outlined the company’s latest plans to help fight climate change. After pledging for its campuses and data centers to run carbon-free by 2030, the company is turning its attention to consumers to help them make more sustainable choices by 2022.
As part of this plan, Google is introducing more than a few features and updates to its apps and services on the web and the best Android phones, aimed at making it easier to live a more eco-friendly life.
Starting today, Google is bringing more features meant to help users become more aware of their carbon footprint while providing access to tools to help users already making sustainable transportation choices.
When searching for flights, Google will now show the associated CO2 emissions and highlight those that will produce less with a green badge. Google is also highlighting hotels with certifications from organizations like EarthCheck or Green Key while letting users view the sustainable practices from establishments like Hilton and Accor.
Source: Google Google estimates that this can help avoid over one million tons of carbon emissions per year — the equivalent of removing over 200,000 cars from the road.
In the coming months, Google will roll out “Lite Navigation” for cyclists, making it easy to get vital, at-a-glance information such as trip progress, ETA updates, and route elevation without needing to keep their eyes off the road.
Search and shop sustainable
Another way Google is helping promote cleaner travel is by making it easier to search and shop for eco-friendly cars by highlighting tagging or electric models. This feature will roll out next year in the U.S. and will also allow users to view nearby charging stations when researching specific models.
Google will also help users shop for energy-efficient home appliances, particularly energy-intensive ones like dishwashers, furnaces, dryers, water heaters, and stoves. Coming this week, when searching for any of these items, the Shopping tab will help narrow down options that are both cost-effective and efficient.
Later this month, Google will make a dedicated search results page for anyone interested in learning more about climate change and how they can reduce their carbon footprint. This will be available to users in English, Spanish, and French and include information from sources such as the United Nations.
Going the extra step
However, features like this are only the tip of the iceberg in Google’s fight against climate change. The company has started researching and testing the use of AI in traffic lights to help make them run more efficiently. This has already tested this in Israel, with Google noting a “10-20% reduction in fuel and intersection delay time.”